Photos : Alexandre Borgeaud

Cabinet Familial du Pont-Neuf

Visual Identity
Logo, stationery, signage

A medical practice is opening its doors right in the heart of Morges. The team consists of four doctors — two general practitioners and two pediatricians — enabling them to care for patients of all ages. A logo highlighting this aspect was designed, using a typographic play on the last five letters of the word “familial” to create a pictogram depicting family members, ranging from an infant to a grandfather in a wheelchair.

Photos : Alexandre Borgeaud